Is sugar the world’s most popular drug? Imagine a drug that can intoxicate us, can infuse us with energy and can be taken by mouth. It doesn’t have to be injected, smoked, or snorted for us to experience its sublime … Continue reading Time to quit sugar
Walking the Walk: Can ideas42 Team Members Truly Disconnect? Happy New Year! We hope you were able to take some time off at the end of 2016, and that your 2017 is off to a good, fresh start. At ideas42, … Continue reading Disconnected at Christmas?
The Slippery Slope of Dishonesty If you say you have never lied, you are almost certainly lying. Only little lies, you say? Well, it’s long been thought that’s where the seeds of dishonesty are usually sown. Even convicted swindler Bernie … Continue reading Lying addiction
Biggest Spike in Traffic Deaths in 50 Years? Blame Apps The messaging app Snapchat allows motorists to post photos that record the speed of the vehicle. The navigation app Waze rewards drivers with points when they report traffic jams and … Continue reading Freeing the drivers’ hands
How Casinos Enable Gambling Addicts On the morning of Monday, August 13, 2012, Scott Stevens loaded a brown hunting bag into his Jeep Grand Cherokee, then went to the master bedroom, where he hugged Stacy, his wife of 23 years. … Continue reading Is gambling becoming more addictive?
The Scientists Who Make Apps Addictive In 1930, a psychologist at Harvard University called B.F. Skinner made a box and placed a hungry rat inside it. The box had a lever on one side. As the rat moved about it … Continue reading Behaviour design
Turning Off Your Phone Is an Underrated Behavioral Intervention This past weekend my dad was in town, so my brother and I did what you’re supposed to do when you live in New York and have family visiting: We took … Continue reading Turn off your phone