The power of warm coffee

Now John Bargh’s Famous Hot-Coffee Study Has Failed To Replicate

If you Google “holding a warm cup of coffee can” you’ll get a handful of results all telling the same story based on social priming research (essentially the study of how subtle cues affect human thoughts and behavior). “Whether a person is holding a warm cup of coffee can influence his or her views of other people, and a person who has experienced rejection may begin to feel cold,” notes a New York Times blog post, while a Psychology Today article explains that research shows that “holding a warm cup of coffee can make you feel socially closer to those around you.” ….[READ]

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