Best Movies of 2018 (From a Behavioral Economics Point of View)

The Oscars were first presented in 1929. The Behavioral Economics Oscars, known throughout Hollywood as the Becons, did not appear until 2012. But as the iPhone is to the rotary phone, and as Lady Gaga is to Dean Martin, so are the Becons to the Oscars. After months of careful deliberation, the top-secret committee has finalized its choices. Here are the Becons for 2018: Best actress: Anna Kendrick. “A Simple Favor” is about a friendship between the glamorous, magnetic Emily, played by Blake Lively, and the plain, earnest Stephanie, played by Anna Kendrick. ….[READ]