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How Behavioral Economics Can Help You Retire Rich

The behavioral economics expert and professor at Duke University’s Fuqua School of Business is the maestro of the behavioral tweak. His skills, and those of other researchers and experts in fields ranging from public policy to product design, are put to practical use at his year-old Common Cents Lab. The financial decision-making research lab defines its mission as “Hacking human behavior, for good.” The lab’s first annual report (PDF) tells the stories of collaborations with financial technology firms such as savings apps Digit and Qapital and data access company Plaid, with credit unions in Alaska, and with nonprofits such as lending platform Kiva U.S. ….[READ]

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