Biases of monetary incentives

What We Are Willing to Do For Money

Please consider for a moment how much of a money incentive you need to eat one of the following critters: A: House cricket B. Mole cricket C. Field cricket D. Mealworm E. Silkworm pupa. Where are we going? To the impact of money on decision making. The Experiments. Hoping to understand how money affects our decisions, a Stanford University economist offered $3 to $30 to 671 people if they consumed repulsive-looking insects that would not harm them. ….[READ]


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