How to change water-use behaviors

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How to change water-use behaviors

The water situation in California is getting downright scary. Last week, the Department of Water Resources found “no snow whatsoever” in its Sierra Nevada snowpack survey and Gov. Jerry Brown declared mandatory reductions in water usage in the state. In particular, the more than 400 agencies supplying water to urban areas will have to cut total usage by 25 percent below 2013 levels. You might think this means draconian rules and rationing — telling people they can’t water their lawns most days of the week, for instance. And there will, most assuredly, be such enforced measures. But a crucial part of the savings, especially for more innovative water districts, may not have to be mandatory at all, say several California water experts. Instead, savings can emerge from finding more voluntary ways to change people’s water-use habits and behaviors. ….[READ]

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