How to save energy by changing people

Military_1a

The next energy revolution won’t be in wind or solar. It will be in our brains.

In the arid lands of the Mojave Desert, Marine regimental commander Jim Caley traveled alongside a 24-mile stretch of road and saw trucks, tanks and armored tracked vehicles all idling in the heat — and wasting enormous amounts of expensive fuel. Caley had already led forces in Iraq, and at the time was charged with seven battalions comprising 7,000 Marines. But this was a new and different challenge. Overseeing a major spring 2013 training exercise at the Marine Corps’ Twentynine Palms base in southern California, he was struck by how little he knew about how America’s war-fighting machine used energy. “No targets prosecuted, no miles to the gallon, no combat benefit being delivered,” Caley, a Marine colonel, says of the scene. “At the time, I had no system to understand what was going on, and what was occurring, and how much further I could go on the same fuel.” ….[READ]

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