Is nudge a kind of fine tuning?

finetuning

To Change Employee or Customer Behavior, Start Small

Across industries, organizations can greatly benefit from making tiny changes in their processes to take into account how employees and customers really behave — including not liking being told what to do. Our research and that of others has discovered that even some small tweaks can have a big impact. For example, consider what Google does in its cafeterias to encourage employees to adopt healthier eating habits. When “Googlers” reach for a plate, they encounter a sign informing them that people with bigger plates are inclined to eat more than those with smaller plates. The sign doesn’t tell them what to do, but it does guide them to move in a healthier direction. The result: Small-plate usage has doubled, to 32% of all plate traffic. ….[READ]

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